Advertising and promotion : an integrated marketing communicating approach
Material type:
TextPublication details: Los Angeles : Sage Publications, c2010Edition: 2nd edDescription: xvii, 333 p. : illISBN: 9781849201469 Subject(s): Advertising | Sales promotionDDC classification: 659.1
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Kannur University Central Library Stack | Stack | 659.1 HAC/A (Browse shelf (Opens below)) | Available | 37827 |
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| 659.1 CHU/F Foundations of advertising theory and practice | 659.1 CHU/F Foundations of advertising theory and practice | 659.1 CLO/A Integrated advertising,promotion and marketing communications | 659.1 HAC/A Advertising and promotion : an integrated marketing communicating approach | 659.1 KRI/A Advertising management | 659.1 KUM/A Advertising management | 659.1 KUN/I Introduction to advertising and public relation |
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