Advertising and promotion : an integrated marketing communicating approach

By: Hackley, Christopher EMaterial type: TextTextPublication details: Los Angeles : Sage Publications, c2010Edition: 2nd edDescription: xvii, 333 p. : illISBN: 9781849201469 Subject(s): Advertising | Sales promotionDDC classification: 659.1
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Item type Current library Collection Call number Status Date due Barcode
BK BK Kannur University Central Library
Stack 		Stack 659.1 HAC/A (Browse shelf (Opens below)) Available 37827

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