Hackley, Christopher E.
Advertising and promotion : an integrated marketing communicating approach - 2nd ed. - Los Angeles : Sage Publications, c2010. - xvii, 333 p. : ill. ;
9781849201469
Advertising
Sales promotion.
659.1 / HAC/A
Advertising and promotion : an integrated marketing communicating approach - 2nd ed. - Los Angeles : Sage Publications, c2010. - xvii, 333 p. : ill. ;
9781849201469
Advertising
Sales promotion.
659.1 / HAC/A