Handbook of strategic Marketing Communications: new ways to build and integrate communications /
Material type:
TextPublication details: New Delhi: Crest Publishing House, 2003Description: viii,300pISBN: 81-242-0292-3Contained works: Pulford,, AlanSubject(s): Sostac System | Branding | Management of DistributionDDC classification: 658.87
| Item type | Current library | Call number | Status | Date due | Barcode |
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Kannur University Central Library | 658.87 SMI/ (Browse shelf (Opens below)) | Available | 15792 |
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| 658.87 SIN/ Retail and trade management / | 658.87 SIN/E Event Management:principles and methods | 658.87 SIN/R Retail management in new dimension | 658.87 SMI/ Handbook of strategic Marketing Communications: new ways to build and integrate communications / | 658.87 VAR/P Principles of retail management / | 658.87 VAR/P Principles of retail management | 658.8702 KAC/E Exploring the supply chain: theory and practice |
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