Consumer Behaviour: building marketing strategy /

Material type: TextTextPublication details: New Delhi: Tata McGraw-Hill, 2004Edition: 9th edDescription: xxvi,790pISBN: 0-07-058234-3Contained works: Hawkins, Del. I et alSubject(s): Management | Market Surveys | ManagementDDC classification: 658.8342
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Item type Current library Call number Status Date due Barcode
BK BK Kannur University Central Library
658.8342 HAN/ (Browse shelf (Opens below)) Available 14545

Includes index.

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