Dr. Hermann Gundert Central Library catalog

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Consumer Behaviour: building marketing strategy / - 9th ed - New Delhi: Tata McGraw-Hill, 2004. - xxvi,790p..

Includes index.

ISBN: 0-07-058234-3

Subjects--Topical Terms:
Management
Market Surveys
Management

Dewey Class. No.: 658.8342 / HAN/C

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