Digital marketing analytics : (Record no. 75784)
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000 -LEADER | |
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fixed length control field | 01102cam a2200205 i 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9789353430191 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.872 |
Item number | HEM/D |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Personal name | Hemann, Chuck, |
245 10 - TITLE STATEMENT | |
Title | Digital marketing analytics : |
Remainder of title | making sense of consumer data in a digital world / |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed.; |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Noida: |
Name of publisher | Pearson, |
Year of publication | 2019. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xix, 252 p.; |
Other physical details | illustrations, map ; |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Internet marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Digital media. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Social media. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Burbary, Ken, |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | BK |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Withdrawn status | |
Lost status | |
Damaged status | |
Current library | |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Withdrawn status | |
Lost status | |
Damaged status |
Home library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
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Kannur University Central Library | 15/01/2020 | PICO.A3/17875/2019 dtd.28/10/2019 | 379.00 | 658.872 HEM/D | IT01643 | BK | |
Kannur University Central Library | Stack | 15/02/2020 | 379.00 | 658.872 HEM/D | 67992 | BK |