Dr. Hermann Gundert Central Library catalog

Normal view MARC view ISBD view

Joseph Sirgy, M .

Integrated marketing communications: a strategic approach / - Australia : Cengage Learning , 2001. - 362p. ;

ISBN: 978-81-315-0654-7

Subjects--Topical Terms:
Marketing communications

Dewey Class. No.: 658.45 / JOS/I

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)