Services marketing :peple,technology,strategy/

By: Lovelock, Christopher HContributor(s): Wirtz, Jochen | Jayanta ChatterjeeMaterial type: TextTextPublication details: Noida: Pearson, c2011Edition: 7th edDescription: 683pISBN: 978-81-317-5939-4Subject(s): Marketing | Professions | Service industries | Customer servicesDDC classification: 658.8
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658.8 LOV/S (Browse shelf (Opens below)) Available 67243

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