The fall of advertising and the rise of PR /
Material type: TextPublication details: New York : HarperBusiness, 2002Description: xxi, 295 p. : illISBN: 978-0-06-241281-2Subject(s): Advertising | Brand name products | Public relationsDDC classification: 659 Online resources: Not AvailableItem type | Current library | Call number | Status | Date due | Barcode |
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BK | Stack | 659 RIE/F (Browse shelf (Opens below)) | Available | 67385 |
Includes index.
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