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Consumer behaviour: applications in marketing by East, Robert Wright, Malcom Vanhuele, Marc. Material type: Text Publication details: New delhi Sage 2011Availability: Items available for loan: Call number: 658.834 2 EAS/C (1).
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Strategic brand management for B2B markets : by Sarin, Sharad. Material type: Text Publication details: New Delhi : Thousand Oaks, Calif. : Response Books ; Sage Publications, 2010Availability: Items available for loan: Call number: 658.827 SAR/H (1).
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Sales and distribution management : by Venugopal, Pingali. Material type: Text Publication details: New Delhi, India : Thousand Oaks, Calif. : Response Books ; Sage Publications, 2008Availability: Items available for loan: Call number: 658.81 VEN/S (1).
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Cases in marketing management Material type: Text Publication details: New Delhi Sage 2012Availability: Items available for loan: Call number: 658.8 CAS (1).
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Marketing : a critical textbook by Ellis, Nick. Material type: Text Publication details: London : SAGE, 2011Availability: Items available for loan: Call number: 658.8 MAR (1).
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Marketing strategy by Hill,Mark E. Material type: Text Publication details: California Sage 2013Availability: Items available for loan: Call number: 658.802 Hill/M (1).
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Essential MBA / by Susan Miller,Ed. Material type: Text Publication details: London : Sage , 2012Availability: Items available for loan: Call number: 658 ESS (1).
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Marketing : a critical textbook/ by Ellis,Nick. et.al | Fitchett,James | Higgins,Matthew. Material type: Text Publication details: New Delhi: Sage. 2011Availability: Items available for loan: Call number: 658.8 MAR (1).
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Marketing research: a concise introduction/ by Kolb, Bonita M. Edition: 2nd ed.;Material type: Text Publication details: Los Angeles ; London : SAGE, 2018Availability: Items available for loan: Call number: 658.83 KOL/M (1).
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