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Results of search for 'au:"Shimp, Terence A."'
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Andrews, J. Craig
Shimp, Terence A
Shimp, Terence A.
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Advertising
Communication in mar...
Direct marketing
Sales promotion
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1.
Advertising and promotion: an IMC approach /
by
Shimp, Terence A.
Material type:
Text
Publication details:
New Delhi :
Cengage Learning ,
2007
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2.
Advertising, promotion, and other aspects of integrated marketing communications /
by
Shimp, Terence A
|
Andrews, J. Craig.
Edition:
9th ed.
Material type:
Text
Publication details:
Mason, Ohio :
South-Western Cengage Learning,
©2013
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Call number:
658.8/2 SHI/A
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3.
Advertising and promotion: an IMC approach /
by
Shimp, Terence A.
Material type:
Text
Publication details:
New Delhi :
Cengage Learning ,
2007
Availability:
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Call number:
659.1 SHI/A
(1).
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