Visual persuation: the role of images in advertising
Material type:
TextPublication details: California Sage Publication 1997Description: xxii, 297pISBN: 0-8039-7246-6Subject(s): Management | Advertisment managementDDC classification: 659.104 2
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Kannur University Central Library | 659.104 2 MES/ V (Browse shelf (Opens below)) | Available | 02323 |
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| 659.1023 TIB/A Advertising:Its business,culture and careers. | 659.104 2 JOH/I Imaging in advertising : verbal and visual codes of commerce | 659.104 2 MCA/C Commercialization of American culture | 659.104 2 MES/ V Visual persuation: the role of images in advertising | 659.104 209 73 FOW/A Advertising and popular culture | 659.104 209 73 FOW/A Advertising and popular culture | 659.1042 MCA/M Commercialization of American culture, new advertising control and democracy/ |
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