Advertising & IMC : principles and practice/

By: Moriarty, Sandra EContributor(s): Mitchell, Nancy | Wells, WilliamMaterial type: TextTextPublication details: Noida: Pearson, 2016Edition: 10th edDescription: 669pISBN: 978-93-325-7414-4Subject(s): AdvertisingDDC classification: 659.1
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