Understanding communication research methods : a theoretical and practical approach
Material type: TextPublication details: New York Routledge 2022Edition: Third editionDescription: 328 pISBN: 9781003109129Subject(s): CommunicationDDC classification: 302.20721 Summary: "Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook, now in its third edition, offers students practical reasons why they should care about research methods and offers a practical guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action. This third edition also includes additional chapters on both experimental design and methods of performance as method, as well as brand new case studies throughout. This textbook is perfect for students and scholars using critical, cultural, interpretive, qualitative, quantitative and positivist research methods, as well as students of communication studies more generally. It also offers dedicated student resources on the Routledge.com book page and instructor resources at https://routledgetextbooks.com/textbooks/instructor_downloads/. These include links, videos, outlines and activities, recommended readings, test questions, and more"--Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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BK | Kannur University Central Library Stack | Stack | 302.20721 CRO/U (Browse shelf (Opens below)) | Checked out to Dr. NAFEESA BABY T.P. (8817) | 10/02/2024 | 57366 |
Browsing Kannur University Central Library shelves, Shelving location: Stack, Collection: Stack Close shelf browser (Hides shelf browser)
302.2 WIN/U Using communication theory:an introdoction to planned communication | 302.2072 MYT/M Media audience research : | 302.2072 ROU Routledge handbook of applied communication research | 302.20721 CRO/U Understanding communication research methods : a theoretical and practical approach | 302.209 POE/H History of communications: Media and society from the evolution of speech to the Internet | 302.22 FAS/B Body language | 302.22 MAN/I Image studies : |
"Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook, now in its third edition, offers students practical reasons why they should care about research methods and offers a practical guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action. This third edition also includes additional chapters on both experimental design and methods of performance as method, as well as brand new case studies throughout. This textbook is perfect for students and scholars using critical, cultural, interpretive, qualitative, quantitative and positivist research methods, as well as students of communication studies more generally. It also offers dedicated student resources on the Routledge.com book page and instructor resources at https://routledgetextbooks.com/textbooks/instructor_downloads/. These include links, videos, outlines and activities, recommended readings, test questions, and more"--
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