Understanding communication research methods : a theoretical and practical approach (Record no. 66233)
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000 -LEADER | |
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fixed length control field | 02016nam a2200217 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781003109129 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 302.20721 |
Item number | CRO/U |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Personal name | Croucher, Stephen Michael |
245 10 - TITLE STATEMENT | |
Title | Understanding communication research methods : a theoretical and practical approach |
250 ## - EDITION STATEMENT | |
Edition statement | Third edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New York |
Name of publisher | Routledge |
Year of publication | 2022 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 328 p. |
520 ## - SUMMARY, ETC. | |
Summary, etc | "Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook, now in its third edition, offers students practical reasons why they should care about research methods and offers a practical guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action. This third edition also includes additional chapters on both experimental design and methods of performance as method, as well as brand new case studies throughout. This textbook is perfect for students and scholars using critical, cultural, interpretive, qualitative, quantitative and positivist research methods, as well as students of communication studies more generally. It also offers dedicated student resources on the Routledge.com book page and instructor resources at https://routledgetextbooks.com/textbooks/instructor_downloads/. These include links, videos, outlines and activities, recommended readings, test questions, and more"-- |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Communication |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Cronn-Mills, Daniel, |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | BK |
001 - CONTROL NUMBER | |
control field | 22017296 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION | |
fixed length control field | m |o d | |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | cr_||||||||||| |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2021020262 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
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Stack | Kannur University Central Library | Kannur University Central Library | Stack | 08/03/2023 | 69.99 | 302.20721 CRO/U | 57366 | BK |