Marketing mantra : the real story of direct marketing in India /
Material type:
TextLanguage: English Publication details: New Delhi: Prentice-Hall, 98Edition: 1stDescription: xi,162pISBN: 81-203-1437-9Contained works: Vaswar Das GuptaSubject(s): ManagementDDC classification: 658.840 095 4
| Item type | Current library | Call number | Status | Date due | Barcode |
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Kannur University Central Library | 658.840 095 4 VAS/ (Browse shelf (Opens below)) | Available | 07110 |
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| 658.8342 SUJ/C Consumer behaviour | 658.83420721 QUA Quantitative research methods in consumer psychology : contemporary and data-driven approaches | 658.8343 CON Consumer durables | 658.840 095 4 VAS/ Marketing mantra : the real story of direct marketing in India / | 658.840 285 MIN/ Web commerce technology handbook / | 658.84 BAN/M mobile commerce | 658.84 BBG/ Management of marketing co-operatives / |
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