Social marketing : influencing behaviors for good
Material type: TextPublication details: Thousand Oaks, Calif. : SAGE Publications, c2011Edition: 4th edDescription: xi, 502 p. : illISBN: 9788132110200Subject(s): Social marketing | Behavior modificationDDC classification: 658.8Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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BK | Kannur University Central Library Stack | Stack | 658.8 LEE/S (Browse shelf (Opens below)) | Checked out to SAJINA MADATHIL (8618) | 16/05/2024 | 37469 |
Browsing Kannur University Central Library shelves, Shelving location: Stack, Collection: Stack Close shelf browser (Hides shelf browser)
658.8 KOT/P Principles of marketing | 658.8 KOT/P Principles of marketing | 658.8 LEE/S Social marketing /Influencing Behaviors for Good. | 658.8 LEE/S Social marketing : influencing behaviors for good | 658.8 MAM/M Marketing management | 658.8 MAM/P Principles and practice of marketing In India | 658.8 MAN Management :challenges of service-economy of India,issues and trends |
Prev. ed. entered under: Kotler, Philip.
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