Lee, Nancy,
Social marketing : influencing behaviors for good - 4th ed. - Thousand Oaks, Calif. : SAGE Publications, c2011. - xi, 502 p. : ill. ;
Prev. ed. entered under: Kotler, Philip.
9788132110200
Social marketing
Behavior modification
658.8 / LEE/S
Social marketing : influencing behaviors for good - 4th ed. - Thousand Oaks, Calif. : SAGE Publications, c2011. - xi, 502 p. : ill. ;
Prev. ed. entered under: Kotler, Philip.
9788132110200
Social marketing
Behavior modification
658.8 / LEE/S