Brands,consumers, symbols and research
Material type:
TextPublication details: California Sage 1999Description: xvii,590pSubject(s): Management | MarketingDDC classification: 658.8
| Item type | Current library | Call number | Status | Date due | Barcode |
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Kannur University Central Library | 658.8 LEV/B (Browse shelf (Opens below)) | Available | 06758 |
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| 658.8 LAN/E Essentials of marketing management / | 658.8 LEE/S Social marketing /Influencing Behaviors for Good. | 658.8 LEE/S Social marketing : influencing behaviors for good | 658.8 LEV/B Brands,consumers, symbols and research | 658.8 LIL/M Marketing models / | 658.8 LUS/ Service-dominant logic of marketing: Dialog, debate and directions / | 658.8 MA Marketing management: New paradigms / |
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