Principles and practice of social marketing: an international perspective
Material type:
TextPublication details: Cambridge CUP 2011Description: 504pISBN: 9781107644328Subject(s): Marketing management ManagementDDC classification: 658.872
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Kannur University Central Library Stack | Stack | 658.872 DON/P (Browse shelf (Opens below)) | Available | 31396 |
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| 658.87 SIN/R Retail management in new dimension | 658.8702 KAC/E Exploring the supply chain: theory and practice | 658.872 ANT/E Ultimate guide to electronic marketing for small business : low-cost/high-return tools and techniques that really work | 658.872 DON/P Principles and practice of social marketing: an international perspective | 658.872 SHE/O Online marketing | 658.872 TUR/E Electronic commerce : a managerial perspective | 658TRI/P Principles of management |
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