Services marketing: operation, management and strategy/ (Record no. 71728)
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000 -LEADER | |
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fixed length control field | 00374cam a2200145ua 4500 |
082 14 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | CLO/S |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Personal name | Clow, Kenneth . |
245 10 - TITLE STATEMENT | |
Title | Services marketing: operation, management and strategy/ |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed.; |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Delhi : |
Name of publisher | Biztantra. |
Year of publication | 2003. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 460p. ; |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing management |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kurtz,David L. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | BK |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Withdrawn status | |
Lost status |
Damaged status | Home library | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
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Kannur University Central Library | 05/07/2015 | 279.00 | 658.8 CLO/S | 63943 | BK |