Customer value investment (Record no. 38113)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00535cam a22001814a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780761936046 (PB) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0761936041 (PB) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788178297675 (IndiaPB) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8178297671 (IndiaPB) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.812 |
| Item number | MAH/C |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Mahajan, Gautam |
| 245 10 - TITLE STATEMENT | |
| Title | Customer value investment |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi, India |
| Name of publisher | Response Books |
| Place of publication | Thousand Oaks, Calif |
| Name of publisher | Sage Publications |
| Year of publication | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xix, 187 p. |
| Other physical details | ill. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Relationship marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Customer relations. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BK |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | |
| Damaged status | |
| Current library | |
| Collection code | Home library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|
| Stack | Kannur University Central Library | Stack | 02/02/2016 | 658.812 MAH/C | 37464 | BK |