Iacobucci,, Dawn.
Kellogg on integrated marketing: The Kellogg marketing faculty and the faculty of Integrated Marketing Communications at the communications at the Medill School of Journalism - New Delhi Wiley-Dreamtech 2003 - 314p.
Includes index.
81-265-1124-9
Marketing management
Management
658.8 / KEL
Kellogg on integrated marketing: The Kellogg marketing faculty and the faculty of Integrated Marketing Communications at the communications at the Medill School of Journalism - New Delhi Wiley-Dreamtech 2003 - 314p.
Includes index.
81-265-1124-9
Marketing management
Management
658.8 / KEL