Marconi, Joe
Brand marketing book: creating, managing and extending the value of your brand / - Illinois: NTC Business: NTC Business Books, 2000. - xv, 247p..
Includes bibliographies and index.
0-8442-2257-7
Management
Marketing Management
658.827 / MAR/B
Brand marketing book: creating, managing and extending the value of your brand / - Illinois: NTC Business: NTC Business Books, 2000. - xv, 247p..
Includes bibliographies and index.
0-8442-2257-7
Management
Marketing Management
658.827 / MAR/B