000 00378cam a2200157ua 4500
020 _a81-203-1178-7
082 _a658.8
_bKOT/M
100 0 _aKotler,Philip
245 1 0 _aMarketing management
250 _a9th ed.
260 _aNew Delhi
_bPrentice-Hall of India
_c1998
300 _axxxvii, 789+I35 p.
650 _aManagement
650 0 _aMarketing Management
942 _cBK
999 _c9325
_d9325