000			02046nam a22001817a 4500
999			_c75767 _d75767
020			_a9789353162931
082			_a658.4012 _bPEA/S
100			_aPearce II, John A,
245			_aStrategic management : _bplanning for domestic and global competition /
260			_aChennai: _bMcGraw Hill, _c2015.
300			_a798p.;
505			_aOverview of strategic management -- Strategic management -- Strategy formulation -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Multibusiness strategy -- Strategy implementation, control, and innovation -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship -- Cases -- Guide to strategic management case analysis -- Glossary G-1 -- Photo credits P-1 -- Name index I-1 -- Subject index I-9 -- Case study index I-19.
520			_aontemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic Management, 13e. This thirteenth edition of Strategic Management has a refined message and a new subtitle: Planning for Domestic & Global Competition. This new edition is specially designed to accommodate the needs of strategy students worldwide in our fast-changing twenty-first century. The authors complement the focus on strategic planning for success within U.S. borders with unprecedented attention on how U.S. firms can leverage their domestic success by forming international partnerships and can achieve international success by becoming actively involved in global trade. These are exciting times, and they are reflected in this book. The new edition includes NEW or revised chapter material, 30 NEW cases, and dozens of NEW illustrations
650			_aStrategic management
700			_aRobinson, Richard B .
700			_aAmita Mittal
942			_cBK