000 | 00475nam a22001817a 4500 | ||
---|---|---|---|
020 | _a978-81-315-3364-2 | ||
082 |
_a658.848 _bCZI/I |
||
100 | _aCzinkota,Michael R. | ||
245 | _aInternational marketing/ | ||
250 | _a10th ed.; | ||
260 |
_aAndover: _bCengage, _c2013. |
||
300 | _a677p.; | ||
650 | _aInternational marketing environment | ||
650 | _aGlobal marketing mix | ||
650 | _aLeadership-global marketing | ||
700 | _aRonkainen,Ilkka A. | ||
942 | _cBK | ||
999 |
_c75433 _d75433 |