000 00971cam a2200157 4500
020 _a978-0-241-25754-8
082 0 0 _a153.35
_bBON/L
100 1 _aDe Bono, Edward.
245 1 0 _aLateral thinking: a textbook of creativity/
260 _aLondon:
_bPenguin,
_c1970.
300 _a260 p.
505 _aThe way the mind works-difference between lateral and vertical thinking-attitudes towards lateral thinking-basic nature of lateral thinking-the use of lateral thinking-challenging assumptions-innovation-suspended judgement-dominant ideas and crucial factors-fractionation-brainstorming-blocked by openness
520 _a Through a series of special techniques, in groups or working alone, Edward de Bono shows us how to look at problems from a variety of angles and in so doing offer up solutions that are as ingenious as they are effective. After reading this book you will become a much more productive and formidable thinker.
650 0 _aCreativity
942 _cBK
999 _c75396
_d75396