| 000 | 01120nam a22001937a 4500 | ||
|---|---|---|---|
| 020 | _a978-93-868-7328-6 | ||
| 082 | 0 | 0 |
_a338.5024658 _bKEA/M |
| 100 | 1 | _aKeat, Paul G. | |
| 245 | 1 | 0 | _aManagerial economics :economic tools for today's decision makers/ |
| 250 | _a7th ed.; | ||
| 260 |
_aNoida : _bPearson India, _cc2018. |
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| 300 |
_a601p.; _bill. ; |
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| 505 | 0 | _aIntroduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions: perfect competition and monopoly -- Pricing and output decisions: monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation in a global setting -- Government and industry: challenges and opportunities for today's manager -- The global soft drink industry. | |
| 650 | 0 | _aManagerial economics. | |
| 700 | 1 | _aYoung, Philip K. Y. | |
| 700 | 1 | _aErfle, Stephen E. | |
| 700 | 1 | _aSreejata Banerjee. | |
| 942 | _cBK | ||
| 999 |
_c75072 _d75072 |
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