000 00520nam a22002057a 4500
020 _a978-81-317-5939-4
082 0 0 _a658.8
_bLOV/S
100 1 _aLovelock, Christopher H.
245 1 0 _aServices marketing :peple,technology,strategy/
250 _a7th ed.;
260 _aNoida:
_bPearson,
_cc2011.
300 _a683p.;
650 0 _aMarketing
650 0 _aProfessions
650 0 _aService industries
650 0 _aCustomer services
700 1 _aWirtz, Jochen.
700 1 _aJayanta Chatterjee.
942 _cBK
999 _c75034
_d75034