000 | 00526nam a22001937a 4500 | ||
---|---|---|---|
020 | _a978-93-87432-32-1 | ||
082 | 0 | 0 |
_a658.848 _bCAT/I |
100 | 1 | _aCateora, Philip R. | |
245 | 1 | 0 | _aInternational marketing / |
250 | _a16th ed.; | ||
260 |
_aNew York : _bMcGraw-Hill Irwin, _cc2013. |
||
300 |
_axxxiii, 638 p. : _bcol. ill. ; |
||
500 | _aIncludes indexes. | ||
650 | 0 | _aExport marketing. | |
650 | 0 | _aInternational business enterprises. | |
700 | 1 | _aGilly, Mary C. | |
700 | 1 | _aGraham, John L. | |
942 | _cBK | ||
999 |
_c75010 _d75010 |