000 | 00421nam a22001697a 4500 | ||
---|---|---|---|
020 | _a978-93-5202-358-5 | ||
082 |
_a659.1 _bCHU/F |
||
100 | _aChunawalla,S A. | ||
245 | _aFoundations of advertising: theory and practice/ | ||
250 | _a8th rev. ed.; | ||
260 |
_aMumbai: _bHimalaya, _c2015. |
||
300 | _a612p.; | ||
650 | _aAdvertising | ||
650 | _aMarketing research | ||
700 | _aSethia, K C. | ||
942 | _cBK | ||
999 |
_c74916 _d74916 |