000 | 00481cam a2200181ua 4500 | ||
---|---|---|---|
020 | _a978-81-315-0161-0 | ||
082 |
_a658.848 _bCZI/I |
||
100 | _aCzinkota, Michael R. | ||
245 | _aInternational Marketing | ||
250 | _a8th ed.; | ||
260 |
_aNew Delhi _bCengage Learning _c2007 |
||
300 | _a646p. | ||
650 | _aInternational Market Entry and Development | ||
650 | _aExport Marketing Mix | ||
650 | _aGlobal Marketing Mix | ||
700 | _aRonkainen,Iikka A. | ||
942 | _cBK | ||
999 |
_c74006 _d74006 |