000 | 00416cam a2200157ua 4500 | ||
---|---|---|---|
020 | _a0-07-062018-0 | ||
082 | 1 | 4 |
_a658.8 _bPER/B |
100 | 1 | _aPerreault, William D . | |
245 | 1 | 0 | _aBasic marketing: global managerial approach / |
250 | _a15th ed.; | ||
260 |
_aNew Delhi : _bTata Mc Graw Hill , _c2006. |
||
300 | _a844p ; | ||
650 | 0 | _aMarketing management | |
700 | _aMcCarthy,Jerome E. | ||
942 | _cBK | ||
999 |
_c71760 _d71760 |