000 00375cam a2200133ua 4500
020 _a978-81-203-3285-0
082 1 4 _a658.812
_bKAU/C
100 1 _aKaushik Mukerjee .
245 1 0 _aCustomer relationship management: a strategic approach to marketing /
260 _aNew Delhi :
_bPrentice Hall ,
_c1995.
300 _a170p. ;
650 0 _aCustomer relations
942 _cBK
999 _c71236
_d71236