000 00349cam a2200145ua 4500
020 _a0-19-567843-5
082 1 4 _a659.1
_bJAI/A
100 1 _aJethwaney, Jaishri .
245 1 0 _aAdvertising management /
250 _a2ed /
260 _aOxford :
_bOxford University Press ,
_c2006.
300 _a271p ;
650 0 _aAdvertising
942 _cBK
999 _c70784
_d70784