000 00319cam a2200133ua 4500
082 1 4 _a658.8
_bAAK/S
100 1 _aAaker, David A .
245 1 0 _aStrategic market management /
250 _a6th ed.;
260 _aLondon :
_bJohn Wiley ,
_c1998.
300 _a338p ;
650 0 _aMarketing management
942 _cBK
999 _c70265
_d70265