000 00359cam a2200145ua 4500
082 1 4 _a658.8
_bPRI/M
100 1 _aPride, William M .
245 0 0 _aMaketing :concepts and strategies /
250 _a10th ed.;
260 _aNew delhi :
_bAll india ,
_c2002.
300 _a666p ;
650 0 _aMarketing management
700 _aFerrell,O C.
942 _cBK
999 _c70144
_d70144