| 000 | 00469cam a2200169ua 4500 | ||
|---|---|---|---|
| 020 | _a0-07-115429-9 | ||
| 082 | 1 | 4 |
_a658.8 _bBOY/M |
| 100 | 1 | _aBoyd, Harper W | |
| 245 | 1 | 0 | _aMarketing management : a strategic approach with a global orientation / |
| 250 | _a3rd ed.; | ||
| 260 |
_aBoston : _bIrwin McGraw-Hill , _c1998. |
||
| 300 | _a547p ; | ||
| 650 | 0 | _aMarketing management | |
| 700 | _aWalker,Orville C. | ||
| 700 | _aLarrenche, Jean-Claude. | ||
| 942 | _cBK | ||
| 999 |
_c68598 _d68598 |
||