000 00339cam a2200145ua 4500
020 _a9780471177432
082 1 4 _a658.8
_bAAK/S
100 1 _aAaker, David A
245 1 0 _aStrategic market management
250 _a6th
260 _aLondon :
_bJohn Wiley ,
_c1998.
300 _a338p.
650 0 _aMarketing management
942 _cBK
999 _c68456
_d68456