000 02016nam a2200217 4500
001 22017296
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010 _a 2021020262
020 _a9781003109129
082 0 0 _a302.20721
_bCRO/U
100 1 _aCroucher, Stephen Michael
245 1 0 _aUnderstanding communication research methods : a theoretical and practical approach
250 _aThird edition.
260 _aNew York
_bRoutledge
_c2022
300 _a328 p.
520 _a"Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook, now in its third edition, offers students practical reasons why they should care about research methods and offers a practical guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action. This third edition also includes additional chapters on both experimental design and methods of performance as method, as well as brand new case studies throughout. This textbook is perfect for students and scholars using critical, cultural, interpretive, qualitative, quantitative and positivist research methods, as well as students of communication studies more generally. It also offers dedicated student resources on the Routledge.com book page and instructor resources at https://routledgetextbooks.com/textbooks/instructor_downloads/. These include links, videos, outlines and activities, recommended readings, test questions, and more"--
650 0 _aCommunication
700 1 _aCronn-Mills, Daniel,
942 _cBK
999 _c66233
_d66233