000 00414cam a2200145ua 4500
001 19447
008 140102n ii |||gr||||Z||||||eng
020 _a978-81-265-3118-9
082 _a658.83
100 _aAaker, David A et.al.
245 _aMarketing Research
_cDavid A Aaker V Kumar, George S Day and Robert P Leone
_hTextual Documents
250 _a10ed.
260 _aNew Delhi:
_bWiley India.
300 _a701p.
999 _c48675
_d48675