000 00364cam a2200133ua 4500
020 _a9788178293707
082 1 4 _a659.1
_bTEL-E
100 1 _aTellis, Gerard J .
245 1 0 _aEffective advertising: understanding,how,and why advvertising works /
260 _aNew Delhi :
_bResponse Books ,
_c2009.
300 _a201p ;
650 0 _aAdvertising
942 _cBK
999 _c47143
_d47143