| 000 | 00388cam a2200157ua 4500 | ||
|---|---|---|---|
| 020 | _a978-81-315-0293-8 | ||
| 082 | 1 | 4 |
_a658.8 _bKUR-P |
| 100 | 1 | _aKurtz, David L . | |
| 245 | 1 | 0 | _aPrinciples of marketing / |
| 250 | _a12th ed.; | ||
| 260 |
_aNew York : _bCengage Learning , _c2006. |
||
| 300 | _a656p. ; | ||
| 650 | 0 | _aMarketing management | |
| 700 | _aBoone,Louis E. | ||
| 942 | _cBK | ||
| 999 |
_c46889 _d46889 |
||