000 00313nam a2200133 4500
020 _a9788125914273
082 _a658.8270954
_bMOO/B
100 _aMoorthi, Y L
245 _aBrand management: the Indian context
260 _aNewdelhi
_bVikas
_c2003
300 _a171p
650 _abrand management
942 _cBK
999 _c44835
_d44835