| 000 | 00357nam a22001457a 4500 | ||
|---|---|---|---|
| 020 | _a9788174465344 | ||
| 082 |
_a659.1 _bMUR/A |
||
| 100 | _aMurthy, SN | ||
| 100 | _aBhojanna, U | ||
| 245 | _aAdvertising: an IMC perspective | ||
| 260 |
_aNew Delhi _bExcel Publishers _c2007 |
||
| 300 | _a418p. | ||
| 650 | _aAdvertising and public relations | ||
| 942 | _cBK | ||
| 999 |
_c42439 _d42439 |
||