000 | 00594cam a2200205ua 4500 | ||
---|---|---|---|
020 | _a0333937198 | ||
082 |
_a658.8 _bRAM/M |
||
100 | _aRamaswamy, V.S. | ||
245 | 1 | 0 | _aMarketing management : planning, implimentation & control-global perspective Indian context / |
250 | _a4th, 3rd | ||
260 |
_aChennai: _bMacmillan, _c2009 |
||
300 | _a872p. | ||
650 | _aManagement | ||
650 | 0 | _aMarketing management | |
650 | 0 | _aFundamentals of marketing | |
650 | 0 | _aGlobal marketing environment | |
650 | 0 | _aCustomer relationship management | |
700 | 0 | 2 | _aNamakumari, S. |
942 | _cBK | ||
999 |
_c31035 _d31035 |