000			01123cam a2200169ua 4500
020			_a9780761933267
082			_a808.222 _bFOS/W
100			_aFossard, Esta de
245	1	0	_aWriting and producing radio dramas
260			_aNew Delhi _bSage _c2005
300			_a325p.
490			_aCommunication for behavior change
520			_aThe book demonstrates how to create radio dramas that encourage people to make positive behavioral changes to improve their lives. It provides instructions, examples, and samples on the creation of serial or stand-alone radio dramas that will attract the attention of audiences. The book teaches people how to: Create radio dramas that will appeal to a select audience Create characters that represent and attract the target audience. Introduce subtle and convincing ways to improve the standard of living of the audience. Conduct design workshops for preparing design documents that help script writers create ‘convincing’ dramas containing the behavior-change message accurately.
650			_aRadio plays-Authorship
650	0		_aRadio-Production and direction
942			_cBK
999			_c26881 _d26881