000 00382cam a2200157ua 4500
008 110411t2008||||||||||| 00 ||||| c
082 _a659.1
_bADV
245 1 2 _aAdvertising: theory and practice /
260 _aMumbai:
_bHimalaya,
_c2008.
300 _a424p..
362 1 _a2008.
650 _aAdvertising
650 0 _aManagement
700 0 2 _aChunnawalla,, S.A.
942 _cBK
999 _c25417
_d25417